The Retargeting Problem Nobody Admits

Let me ask you something…

How many times have you set up a perfect retargeting campaign, only to watch it deliver:

• Clicks from random grandmas
• Conversions from “users” who bounce in 3 seconds
• A Cost Per Acquisition that makes you want to cry?

Here’s why it happens: Most retargeting pools are filled with trash traffic.

You’re trying to sell $2,000 software to people who:
☑️ Visited your site once by accident
☑️ Spent 4.2 seconds there
☑️ Will never return

But what if you could seed your retargeting audiences with pre-qualified visitors before you even run ads?

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Step 1: Build “Dream Customer” Traffic

Instead of hoping real visitors match your ideal client, use Liveadvertise.com to create them:

For ecommerce:

• Send traffic that:
  • Views 3+ product pages
  • Spends 90+ seconds on each
  • Hits your pricing page
  • Then bounces (so they enter retargeting pools)

For SaaS:

• Craft visits that:
  • Read your case studies
  • Watch demo videos (50% completion)
  • Visit pricing → features → testimonials

Pro Tip: Add 5-10% “cart abandoners” by having traffic:

1. Add to cart
2. Enter email (use test emails)
3. Close tab

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Step 2: Pixel These Visitors Like Crazy

Place these pixels on key pages:
✅ Facebook/Google base pixels
✅ LinkedIn Insight Tag (for B2B)
✅ TikTok Pixel (if under 40 audience)
✅ Custom event pixels for:

• “Viewed pricing”
• “Watched 50% video”
• “Added to cart”

Example:
After sending 200 “perfect visitor” sessions:

• Your FB Audience now has 180 people who actually engaged
• Not just random drive-bys

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Step 3: Layer On Lookalikes

Here’s where magic happens:

1. Let your cooked audience bake 48hrs
2. Create Lookalike Audiences (1-3%) based on:
   • “Visited pricing + watched video”
   • “Added to cart but didn’t buy”
3. Boom – now you’re targeting clones of ideal traffic

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The “Fake Traffic, Real Conversions” Paradox

“But wait—if the traffic is artificial, how does this convert?”

Because:

1. The initial seed audience is artificial but behaves perfectly
2. The lookalikes are real people matching that behavior
3. Platforms optimize toward real conversions from there

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Advanced Hack: The 3-Day Retargeting Funnel

Day 1:

• 100 Liveadvertise visits to product pages (90s+ each)

Day 2:

• FB ads to this audience: “Forgot something?” (discount)

Day 3:

• Google Ads remarketing: “Last chance” scarcity messaging

Real Result:
A supplement brand used this:

• 37% lower CPA than “normal” retargeting
• 2.8X ROAS on lookalikes

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Red Flags to Avoid

❌ Don’t send fake traffic to checkout pages (can trigger fraud alerts)
❌ Don’t make 100% of traffic “perfect” (add 20% random behavior)
❌ Don’t reuse the same test emails (platforms catch on)

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Your Action Plan

1. Map your dream customer journey (what pages would they visit?)
2. Program Liveadvertise visits to mimic this exactly
3. Pixel every step
4. Build audiences → lookalikes
5. Launch retargeting before organic campaigns

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Bottom Line:
This isn’t about faking traffic—it’s about programming ad platforms to find real people who act like your best potential customers.

And hey… if you’ve ever wondered why some brands’ ads follow you perfectly? Now you know their secret. Visit Liveadvertise.com

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